From EdgeReg to EthosCE: Utilizing Cadmium Products to Manage the Full Lifecycle of Your Hybrid and Virtual Events

Mary Pat Hanlin, MPS, CMP, DES has served as the Chief Executive Officer of the International Society for the Study of Trauma and Dissociation (ISSTD) since October 2017. Her primary duties include overseeing the financial management, strategic planning, and program management of the association. Additionally, she oversees all aspects of conference and event planning for association events. Prior to my role as Chief Executive Officer, she served for two years as the Meetings and Marketing Manager for ISSTD where she oversaw membership recruitment and retention, marketing, social media, and event management. Prior to joining ISSTD, Mary Pat spent fifteen years working in marketing, event management, sales and customer service. In 2010, she launched her own marketing consulting business, MPH Marketing, where she supported both small business and non-profit clients with marketing tasks including website design, development of marketing collateral, and event management. She started my career working in the television industry in New York City. She graduated from Georgetown University in 2017 with a Master of Professional Studies in Global Hospitality Leadership and holds a Bachelors of Science in Communication from Seton Hall University as well as a Certificate in Event Management from Indiana University. Additionally, she currently holds Certified Meeting Professional (CMP) designation through the Events Industry Council and the Digital Event Strategist (DES) designation through the PCMA Digital Experience Institute. She is a member of the Professional Convention Management Association (PCMA) and the American Society for Association Executives (ASAE).

Bethany Giblin, DES is an experienced Marketing & Communications professional specializing in writing and editing, digital marketing, strategic communications and events. She served as Director of Membership & Marketing for the International Society for the Study of Trauma and Dissociation until April 2022. Bethany is a graduate of Gonzaga University with a BA in Political Science and holds a Digital Event Strategist Certification from PCMA. While starting her professional career in politics, Bethany's true passion lies in advocacy and public health with a particular focus on the mental health field.

Kelly Rich, DES, is the Membership & Engagement Manager for the International Society for the Study of Trauma and Dissociation (ISSTD). She manages membership recruitment, retention, volunteers, member services, and benefits. She also assists in fundraising efforts, managing news, and conference events. Prior to her current role as Membership & Engagement Manager, Kelly served in an education role as a contractor, and was a part of our 2020 conference event registration staff. Previous to working with ISSTD, Kelly served as the Foundation, Fundraising & Events Manager at Interel Management Company for a foundation, and staffed other clients for membership services. Before to coming to Washington D.C., she served at the Dayton Region Manufacturers Association as the Membership, Marketing, and Events Program Manager. Here as her first foray into non-profit management, she managed member services, fundraising events, and created new programming to bring the association into the future while serving their members needs, and discovered her love for the industry. She started her career by spending 5 years in the rental car industry in management and sales. Kelly graduated from Western New England University with a Bachelor of Science in Business Administration focused on Marketing, Communications and Advertising. She also holds a Digital Events Strategist designation from PCMA.

As an Acocunt Manager at Cadmium, I help to assist with product solutions and maintaining client relationships. After being on the EthosCE team for 11 years leading the support desk, I am excited to continue to work with EthosCE clients, connect with new clients, and dive into our Event Tech products and the event industry. Hobbies include: Reading, Traveling, teaching ZUMBA, adventures with my son Carlo